{"id":217,"date":"2019-12-24T10:52:00","date_gmt":"2019-12-24T09:52:00","guid":{"rendered":"https:\/\/www.touchmedia.ma\/blog\/?p=217"},"modified":"2019-12-25T10:50:13","modified_gmt":"2019-12-25T09:50:13","slug":"facebook-lance-le-gestionnaire-de-collaborations-de-marque-sur-instagram","status":"publish","type":"post","link":"https:\/\/www.touchmedia.ma\/blog\/2019\/12\/24\/facebook-lance-le-gestionnaire-de-collaborations-de-marque-sur-instagram\/","title":{"rendered":"Facebook lance le Gestionnaire de collaborations de marque sur Instagram"},"content":{"rendered":"<p><a href=\"http:\/\/www.instagram.com\">Instagram<\/a> lance sa propre plateforme de collaboration entre les marques et les influenceurs. Une plateforme qui va permettre aux annonceurs et aux influenceurs de pouvoir \u00e9tablir des liens, dans un cadre partenarial.<\/p>\n<p>Les influenceurs pourront d&rsquo;une part, via cette plateforme, partager des donn\u00e9es sur leurs audiences, contenu , et , les annonceurs auront d&rsquo;autres parts un acc\u00e8s \u00e0 ces donn\u00e9es. Les annonceurs pourront aussi proposer des briefs aux influenceurs via la plateforme.<\/p>\n<p><a href=\"https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/instagram.jpg\"><img loading=\"lazy\" class=\"aligncenter  wp-image-218\" src=\"https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/instagram-300x150.jpg\" alt=\"\" width=\"520\" height=\"260\" srcset=\"https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/instagram-300x150.jpg 300w, https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/instagram.jpg 680w\" sizes=\"(max-width: 520px) 100vw, 520px\" \/><\/a><\/p>\n<p>En lan\u00e7ant cette plateforme, Facebook veut confirmer qu&rsquo;Instagram est une plateforme forte pour les influenceurs. Elle n\u2019est pour l\u2019instant accessible qu\u2019\u00e0 une partie des cr\u00e9ateurs, et des annonceurs s\u00e9lectionn\u00e9s. Elle sera certainement disponible dans les mois \u00e0 venir dans le monte entier.<\/p>\n<p><a href=\"https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/Capture.png\"><img loading=\"lazy\" class=\"aligncenter  wp-image-222\" src=\"https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/Capture-300x163.png\" alt=\"\" width=\"447\" height=\"243\" srcset=\"https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/Capture-300x163.png 300w, https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/Capture-768x418.png 768w, https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/Capture-1024x558.png 1024w, https:\/\/www.touchmedia.ma\/blog\/wp-content\/uploads\/2019\/12\/Capture.png 1434w\" sizes=\"(max-width: 447px) 100vw, 447px\" \/><\/a><\/p>\n<p>Pour y acc\u00e9der &#8211;&gt;\u00a0 <a href=\"https:\/\/www.facebook.com\/creators\/tools\/brand-collabs-manager\">Cliquez ici <\/a><\/p>\n<p><strong>Sources : BDM.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram lance sa propre plateforme de collaboration entre les marques et les influenceurs. Une plateforme qui va permettre aux annonceurs<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[9],"tags":[],"_links":{"self":[{"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/posts\/217"}],"collection":[{"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/comments?post=217"}],"version-history":[{"count":5,"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/posts\/217\/revisions"}],"predecessor-version":[{"id":224,"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/posts\/217\/revisions\/224"}],"wp:attachment":[{"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/media?parent=217"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/categories?post=217"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.touchmedia.ma\/blog\/wp-json\/wp\/v2\/tags?post=217"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}